The sound is very bright and punchy and the bass is full and well rounded, I consider myself hard to please when it comes to acoustic guitar sound and I have to say that this guitar is basically competing with many guitars that are way out of its price range. I've been fortunate enough to have played a Gibson J45 a Martin D28 and I have to say this guitar has nothing to ask those in terms of sound. The set up is clean and almost perfect with the only caveat being that at the beginning the lasts frets on the fingerboard play off notes but that seems to be resolved with time as I could only really notice it during the first 2 days I received it. Overall I am very pleased with this guitar and I can tell it's tonal potential is there and this one is honestly a keeper, I can tell it will age well.